Navigating the Cybersecurity Landscape: Insights from Anastasiya Tretyak

Anastasiya Tretyak




In an era where cybersecurity challenges are constantly evolving, Anastasiya Tretyak, a security awareness expert at EY Belgium, brings a unique perspective fueled by her extensive background and certifications in the field. As the leader of the People Security team, her approach to cybersecurity emphasizes the importance of human factors and the innovative use of technology to safeguard digital environments.

Current Trends: The Impact of AI on Society

Tretyak points out the dramatic influence of Large Language Models like ChatGPT on communication norms. She notes, “The sudden popularity of such tools raises concerns about the potential homogenization of society’s expressions.” This reliance could lead to a dilution of creativity and individuality, posing a subtle yet profound threat to the fabric of human interaction.

Human Element in Cybersecurity

At the core of Tretyak’s philosophy is an understanding that cybersecurity is fundamentally about people—both the creators and the exploiters of systems. She advises that recognizing and addressing human vulnerabilities is crucial. Her key piece of advice for newcomers is fostering cooperation across technical and non-technical stakeholders to enhance security initiatives.

Ethical Brain Hacking

In her keynote addresses, Tretyak often discusses “ethical brain hacking,” a method of using behavioral science to ethically influence behavior to improve security. These techniques aim to reduce security vulnerabilities while respecting individual autonomy.

Future Directions in Cybersecurity Technology

Looking forward, Tretyak predicts a significant role for autonomous systems that utilize artificial intelligence and machine learning. She hopes for advancements that make cybersecurity more user-friendly, such as the replacement of passwords with biometric systems and the implementation of behavior-based real-time alerts.

The Value of Cybersecurity Conferences

Tretyak underscores the importance of attending cybersecurity events like CyberSec Europe. She believes these gatherings are essential for professionals to network, exchange ideas, and stay abreast of the latest trends. Events also provide a platform for challenging one’s perspectives and expanding one’s understanding of the field.


Anastasiya Tretyak’s insights offer a comprehensive look at the challenges and opportunities within cybersecurity. Her focus on the human element, coupled with a forward-looking view on technological advancements, provides valuable guidance for both seasoned professionals and those new to the field, advocating for a balanced approach that includes ethical considerations and innovative solutions.[/column_text][/vc_column][/vc_row][vc_row usebeursmodus=”show”][vc_column][column_text]

Register for free for Cybersec Europe 2024

Cyberattacks are an ever growing threat in today’s tech environment. Cybersec Europe 2024 is the platform for experienced cyber security experts as well as next-gen start-ups to share knowledge with peers for jointly coping with the cybersecurity challenges. Businesses and institutions of all sectors learn how to enhance cyber resilience and protect their core. The European event on cybersecurity will be back on the 29th and 30th of May in Brussels Expo. Don’t miss out to learn how to enhance cyber resilience and shield your core. You can register for free via the button below.[/column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][/vc_column][vc_column width=”1/4″][register_button][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]

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